0 Items

No products in the cart.

Utilizing Your Camera

Using your digital camera to it's fullest, or even partial, potential can be the most intimidating and confusing part of photography! With technology allowing us to do so many awesome things, the possibilities and settings of your device are endless.

A Guide to Photographer’s Jargon

Just like doctors and lawyers, photographers love to use colorful and often cryptic terminology in their profession. Let’s demystify some of the most unusual photographic terms.

Understanding White Balance

Understanding White Balance

The reason to adjust white balance is to get the colors in photographs as accurate as possible. You don’t notice the difference in color temperature you because your eyes adjust automatically for it. A digital camera doesn’t have the eye’s ability to make these adjustments automatically and needs the skilled photographer to tell it how to treat different light.

Shooting Digital Black and White Photography

Shooting Digital Black and White Photography

Take away color in a photograph and the world of the image needs to be conveyed by texture and form, shadows and light. If you are interested in black & white photography, there are two ways to go: do you shoot RAW and convert to B&W in post-production, or do you eliminate RAW shooting in-camera in favor of direct, Black & White JPG?

Our Brands